How did a global full-service airline engage new customers and reward its less frequent travelers?
Our latest case study explains how a major international carrier provided its customers with more flexible payment and redemption options -miles-plus-cash – using Switchfly’s managed loyalty solution.
Gen Z represents over $40B in spending power and has an outsized influence on household purchasing decisions. Already a powerful customer segment, they’ll soon be the largest population demographic and have the most disposable income. Clearly, when cultivating customers, travel brands need to ensure that loyalty programs keep pace with Gen Z’s evolving technology demands.
“Japan Airlines was looking for a technology partner who could quickly deploy a leading solution in top priority markets,” Switchfly CEO Craig Brennan. With an estimated 600,000 travelers expected to descend on Tokyo for that city’s 2020 Summer Olympics (July 22-Aug. 9), Japan Airlines is gearing up to capture more than just flight revenues.
Explores key trends in travel technology, with insights on how suppliers and distributors across the airline, hotel and financial services industries can leverage new technology, data and inventory to recalibrate their loyalty strategies, facilitate higher revenue generating opportunities and create better user experiences across the airline, hotel and financial services industries can leverage.
Read up on what we're thinking about travel e-commerce and loyalty, and their impact on airlines, financial services brands and travel loyalty programs.
Learn about what's happening at Switchfly, how we're helping global travel companies and recent mentions in travel industry publications.