AN AIRLINE OFFERS FLEXIBLE PAYMENTS TO MAKE TRAVEL MORE ACCESSIBLE
As travel rebounds at different rates worldwide, increasing online travel bookings among all consumer segments and boosting travel package value is vital for airline revenues in the wake of COVID-19. More than one in three consumers aged 18-37 say the availability of an installment payment option has influenced their decision to complete a purchase.
When JetBlue relaunched JetBlue Vacations in February 2020, the airline’s goal was to make high-value travel packages accessible to all customer segments by providing a way to spread the cost of travel over time.
Download your copy to learn how Switchfly and MarcusPay made it possible for JetBlue Vacations to capture more of this consumer segment’s travel spend.
