How to Re-engage Dormant Loyalty Members and Reduce Program Liability
Customer loyalty is one of the most valuable assets a brand can cultivate, but when loyalty members go silent, they...
Airline Loyalty (3):
From Ancillary to Essential: Rethinking Airline Revenue Streams
In the not-so-distant past, airline ancillary revenue referred to simple extras like selecting a seat, checking a bag,...
Why Experiential Rewards are Great for Employers and Employees
Employees who feel recognized for their contributions are nearly six times more likely to stay in their jobs. That’s...
Gamification in Travel: Driving Engagement, Loyalty, & User Experience
In today’s saturated loyalty landscape, customers expect more than just points for purchases. They want excitement,...
Navigating Disruptions: The IROP Passenger Experience and Solution
Imagine if airport desk agents had to work without a computer system, taking customer information by hand and...
The ROI Guide: Measuring Your Loyalty Program's Success
Return on Investment (ROI) is a critical metric that helps businesses evaluate whether their efforts and spending are...
Sustainable Travel in Loyalty Programs: Balancing Profit with Planet
The travel industry stands at a unique crossroads. As post-pandemic recovery continues, the focus has expanded beyond...
How Payment Innovation Drives Loyalty, Engagement, and Growth
In today's digital-first world, payment systems have evolved far beyond transactional tools—they now play a central...
