header-stars Blog

How Segmentation Techniques Can Power Guest Loyalty

Hotels consistently strive to better understand the key drivers of loyalty program engagement to better appeal to members of all types. Loyalty data tell the story of what every member desires most, as told through his or her individual history. Hotel Management spoke with Douglas Gaccione, executive vice president of global growth at Switchfly, about how hotel brands can create a more personalized, curated experience for members.

Recommended Posts
How Customer Data and Dynamic Inventory Can Deliver Better Travel Buying Experiences » JAL and Switchfly Launch One-Stop Travel Shop Ahead of Tokyo Olympics » Buy and Be Loyal to My Brand: Travel Technology and the Future of Loyalty » How Travel Brands Can Take Control of Customers’ Travel Booking Experience » JAL to create complete one-stop travel shopping experience ahead of Tokyo 2020 »
footer-paris-1

Travel Experiences For Better, Happier Cultures.

Create positive, life-changing experiences to solidify partnerships and contact us today.

Contact Us